The Importance of Collaboration
At the end of last month, our Linton & Mac took centre stage at The Coterie 2018.
The Coterie is an annual networking event dedicated to uniting and celebrating the talented individuals currently paving the way in the hairdressing industry. Jenn and Jaye were honoured to be guest speakers at the regional event, which took place at Edinburgh’s Fruitmarket Gallery - and which was attended by more than 100 guests from the media and hair industries.
Welcomed to the stage by Creative HEAD publisher Catherine Handcock, Jenn and Jaye kicked off the night’s proceedings by sharing an insight into what has made Linton & Mac such a success.
As guests at The Coterie gathered to watch, Linton & Mac’s founding duo recalled starting the now successful business, admitting that their own families had initial reservations due to the huge size of the space they were considering for the salon.
The girls also explained why they chose to join forces, admitting it was their shared unique work ethic that drove the decision, and discussed the power behind their social media strategy. They also discussed how hard the Linton & Mac team continually works to push creative boundaries, and alluded to the brand’s regular collaborations with other local Aberdeen businesses.
Jenn and Jaye were then joined on stage by Linton & Mac’s award-winning Colour Expert, Sarah Black, who talked about the famous green mullet style that scooped her the hugely prestigious L’Oréal Colour Trophy in 2017 – an award that has shone a light on the salon’s colour talent in the hairdressing industry and beyond.
After Linton & Mac shared their story and squad goals with the audience, other key figures from the hair industry took to the stage, with additional guest speakers including Male Grooming Specialist Jody Taylor and Paul Percival, session hairdresser and one half of London salon group, Percy & Reed.
The Coterie guests were also treated to a surprise talk by singer-songwriter and actor, Will Young, who used the opportunity to discuss mental health issues.
This year’s Coterie event, which concluded with drinks and goodie-bags was as successful as always, but was arguably the most star-studded one to date. It proved to be the perfect platform for Linton & Mac to show the industry’s leaders just what a powerhouse they’ve become.